OUR PAST EVENTS: ICON 2021

THE LANDMARK HOTEL - LFW - 17.09.21

Our events hosted during London Fashion Week become the most talked about event of the fashion weekend. With a sell out show and a packed audience, guests were treated to a night of glamour and elegance with a lively fashion show and two exclusive performances from worldwide pop sensation Grace Jones and the ever inspiring Emmanuel Kelly.

Our fashion show was headlined by the formidable Malan Breton who, with over 25 years in the fashion industry, wowed our audience with his latest collection. Our fashion show followed designers, Julia Clancey bring studio 54 style to the catwalk whilst designers Mykimmiu, Patrick McDowell and Maurice Whittingham brought cool edge looks from their latest campaign.

From live auctions to award presentations, the event wasn't just a hit for our guests and designers, but for our sponsors too - who all saw an increase in their press and social media growth after the sell out event. This event was in aid of supporting charities NHS Charities Together and WellChild, who benefited greatly from the profits and donations raised.

ICON combines the worlds of fashion, show business and music to raise funds for NHS Charities Together and WellChild in 2021.

Helen Georgio of Buzz Talent explained: “The point of ICON is to combine fashion and music with other art forms and leverage the spectacular talent we have on show to raise significant sums for charity. We were able to bring together people to celebrate fashion as well as supporting said charities.